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Application closed 5 months ago

Marketing Executive (Senior)

Basic Info

MYR 4,000 - 6,000 /mth

Malaysia | Kuala Lumpur

Full-time | On-site

Job Description

    Company Overview:

    Activa Media Malaysia is the regional arm of Activa Media Singapore, one of the earliest and most established digital marketing agencies in the region, founded in 2005. With a strong foundation and proven track record, we are committed to helping Malaysian SMEs grow their online presence through tailored digital solutions including Google Ads, SEO, Social Media Marketing, and Website Development.

    Join us and become part of a dynamic team committed to driving business growth across Malaysia.

     

    Role Overview:

    We are looking for a proactive, hands-on Marketing Executive to strengthen Activa Media Group’s brand identity and lead our marketing efforts across Singapore and Malaysia. This role combines strategic branding, in-house marketing execution, and brand-building initiatives including identifying award opportunities to enhance our credibility and regional presence.

     

    Core Responsibilities

    1.      Campaign Planning & Execution

    Assist the Head of Digital Marketing to develop and implement marketing campaigns across various channels (SEM, Facebook, Instagram, LinkedIn, and TikTok)

     

    2.      Market Research & Analysis

    ·        Conduct market research and analysis to evaluate trends, brand awareness and competition (competitor activites)

    ·        Identify social and consumer trends, as well as relevant issues, to develop creative and proactive campaigns.

     

    3.      Brand Identity & Marketing Campaigns

    ·        Develop and maintain a strong, cohesive brand image tailored to the Singapore and Malaysia markets.

    ·        Ensure brand consistency and alignment across all communication platforms, including digital, social media, email, print, and events.

    ·        Plan, execute, and oversee marketing campaigns and events, both locally and internationally, to drive brand visibility and engagement.

     

    4.    Performance Tracking
    Monitor and evaluate the effectiveness of brand initiatives and marketing campaigns. Use data insights to optimize future strategies and ensure KPIs are met.

     

    5.      Budget Management
    Manage the overall branding and marketing budget, ensuring efficient resource allocation for maximum ROI.

     

    6.      Content Creation

    Produce or coordinate marketing materials: brochures, presentations, case studies, sales kits, and digital content. Ensure messaging is consistent with the brand identity.

     

    Who Are We Looking For?

    • Candidates must possess at least a Bachelor’s degree in Communication, Marketing, Advertising, Business Administration, or related fields.
    • Fluency in both English and Mandarin is required, while proficiency in Bahasa is a plus.
    • A strong understanding of digital marketing trends and technologies.
    • A self-motivated and proactive approach to problem-solving and campaign innovation.
    • Detail-oriented and data-driven decision makers with excellent analytical skills.
    • Ability to collaborate effectively across teams and with external partners.
       

     

Job Requirements

    Job Requirements:

    • Candidates must be currently pursuing a Diploma or Bachelor’s Degree in Business, Marketing, Advertising, or a related field.
    • Fluency in both English and Mandarin is required, while proficiency in Bahasa is a plus.
    • A strong understanding of digital marketing trends and technologies.
    • A self-motivated and proactive approach to problem-solving and campaign innovation.
    • Detail-oriented and data-driven decision makers with excellent analytical skills.
    • Ability to collaborate effectively across teams and with external partners.
    • Open to Malaysian candidates only.
Skills
Marketing Strategy
Digital Marketing
Keyword Research
Additional Information

    Benefits:

    • Medical / Dental Claim
    • Monthly Team Bonding
    • Fast Career Growth
    • Fun, Vibrant Working Environment
    • Nearby Public Transport (Nearby KTM & LRT)
    • Free Snacks and/ or coffee in the office.
    • Bonus / Increment

SG Activamedia (M) Sdn Bhd
Marketing/Advertising/PR Small (10 - 49 Employees)

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